Tuesday, September 9, 2008

RIM Enjoys A Mirage Of Market Share Gains

If you're taken aback by the recent IDC report showing major gains for RIM in the US smartphone market, rest assured that Q3 will paint a very different picture. Most major news outlets are running with a story this morning citing the recent IDC report that shows RIM capturing over 50 percent of the US smartphone market. This report is based on Q2 sales figures. What today's news reports aren't being clear about is the fact that Apple essentially spent Q2 without a product on the market as they had completely sold out their channels ahead of the iPhone 3G launch. RIM should enjoy this temporary reprieve as the eye of the storm passes over them.

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